SEO & Website Marketing

SEO & Website Marketing

A great website is only valuable if people can actually find it. Search Engine Optimisation (SEO) and Website Marketing is the process of improving your website’s visibility in search engines like Google — both on the page itself and off it — so that the right people find you at exactly the right moment.

For businesses on the Costa del Sol, local SEO is particularly important. Whether you’re targeting English-speaking expats in Marbella, visitors to Puerto Banús, or customers across Estepona and the wider Costa del Sol, appearing at the top of Google for the right search terms can transform the number of enquiries your website generates.

A beautiful website that nobody can find is a missed opportunity. I can help you fix that.


Website SEO

On-site SEO focuses on the structure, code and content of your website — making sure everything is set up in a way that search engines understand and reward. I build SEO best practice into every website I create, and I can also audit and improve the SEO of existing sites that aren’t performing as well as they should be.

Website Marketing

Website marketing is the strategic promotion of your business online — beyond your website itself. The goal is to drive relevant, targeted traffic to your site: people who are genuinely interested in what you offer and are more likely to become customers.

My SEO & Website Marketing Services

I offer a full range of SEO and website marketing services, tailored to the needs of businesses on the Costa del Sol and beyond. Whether you’re starting from scratch or looking to improve on what you’ve already got, I’ll put together a strategy that actually delivers results.


On-page SEO

On-page SEO refers to the optimisation of the structure, code and content on your website. Making sure on-page SEO has been implemented correctly gives you the best possible foundation for a well-rounded and successful online strategy.

Off-page SEO

Off-page SEO involves strategies that take place away from your website and aren’t completely within your direct control. These off-page strategies help your website rank higher in search engines and increase your brand awareness over time.

PPC Campaigns

PPC (Pay Per Click) advertising lets you get in front of potential customers immediately — without waiting for organic rankings to build. You pay a small fee each time someone clicks your ad, so getting the setup and targeting right is essential. I’ll manage your PPC campaigns from start to finish, making sure every euro you spend is working as hard as possible.

Content Marketing

Content marketing goes beyond standard SEO. It’s the creation of content that informs and engages your audience — building trust and authority over time. An effective content marketing strategy can work in practically any industry.

Email Marketing

A well-planned email marketing campaign is one of the most direct and cost-effective ways to reach your customers. It can increase sales, build relationships and support a wide range of marketing initiatives — but it has to be done right to get results.

Social Media

Most businesses should have a social media presence. It allows you to connect with your customers on a different level, provide a degree of customer service, drive traffic to your website and in some cases even make direct sales.

Affiliate Marketing

Affiliate marketing can be a powerful additional revenue stream — but only if it’s set up correctly. I can help you get started with an affiliate strategy, choose the right networks for your business, and optimise your existing efforts to make sure you’re getting the best possible return.

Landing Page(s)

A well-designed landing page can dramatically improve the results of any marketing campaign. Unlike a standard website page, a landing page is focused entirely on a single goal — capturing leads, promoting an offer or driving a specific action. I design and build landing pages that are clear, compelling and built to convert.

Microsite Design & Dev

Sometimes a separate, focused web presence is exactly what a campaign needs. A microsite sits outside your main website and is built around a single goal — raising awareness for an event, launching a new product, or targeting a specific audience. I design and build microsites that make an impact without the complexity of a full website.

Meet Ben Coupland, English Website Designer based in Marbella, Costa del Sol - Marbella Website Design

Get started with a free consultation

Not sure where to start? I offer a free, no-obligation consultation to help you figure out exactly what your website needs — whether that’s a brand new build, a refresh of what you’ve got, or just some honest advice on where to go next.

There’s no hard sell and no obligation. Just a straightforward conversation about your business.

Get a Free Consultation